Holiday 2020: Shop Differently

The days of Black Friday deals and strolling stores will likely be shelved for 2020 to keep us safe from crowded situations. Now is the perfect time to draft a plan for getting holiday shopping done safely. We have a few thoughts:

1- Shop local! Small businesses are struggling, especially restaurants. Consider the gift of “Dinner on Me” with a gift certificate. Salons are also challenged- the gift of a treatment is always welcome. Most businesses will send a certificate digitally and you can make your own card announcing the gift.

2- Bigger means sooner- If you are buying this year’s hot toy or device from Amazon, Target or any big box store, now is the time to buy. With stores like Target, Walmart or Kohls avoid the shipping costs and uncertainty of delivery by arranging curbside pickup

3- The gift of giving- many of us are blessed with more than we need. As fundraising has also been challenging for charities unable to host events consider giving a donation to a meaningful charity in lieu of a gift.

4- Go door to door- Creating and delivering gifts throughout the holiday season (not just at Christmas or Chanukah) add a bit of light to a neighbor’s day as sunshine is in shorter supply.
5- Give yourself- we will likely be sheltering indoors as the weather turns colder. Send a craft or activity kit that can be done via Zoom with the recipient. Last Spring was made a lot more bearable by friends sharing sourdough starter, plant cuttings and other items that offered productive ways to spend time inside.

November 29th is Small Business Saturday and many local main street shops will be creating special offers. Choose one of our local downtowns in Hoboken or Jersey City to support!

How will you shop differently this year?

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